A content creator whose passionate project has turned into a milestone journey

A famous chef and author, Julia child once said that “no one is born a great cook, you learn by doing”. Kabita singh seems to have followed this when she quit her job to develop her cooking skills full time. In 2014, when his son started going to school, Kabita decided to use his free time by creating his own Youtube chain and give his passion for cooking a name we now know as “Kabita’s kitchen”. Today, she has a massive 11.1 million subscribers and is one of the few people to have received a Diamond play button through Youtube in India. Read on to learn more about Kabita’s journey as a creator.

About Kabita Singh

Kabita has always had a passion for cooking, since his childhood. Professionally, she worked as a banker and moved to UK after marrying Manish Singh in 2009. It was in the UK when she started to watch Youtube recipe videos. In 2014, she returned to India, and she didn’t know much, she decided to start her own Youtube channel and follow his passion. She named her channel “Kabita’s Kitchen”, which is now one of the fastest growing channels and is also one of the first channels to cross one million subscribers.

Kabita Singh (Source: Instagram | @kabitaskitchen)

Everything about Kabita’s content

Even though Kabita launched her channel for people who don’t know much about cooking, its content has now evolved as it also follows the trends and demands of its subscribers. She makes recipes for people of all ages and skills and doesn’t limit herself. Kabita makes sure to engage with his viewers. Today, she also explores and creates content on Youtube shorts. Whether it’s kitchen shenanigans, cooking tips, or visually appealing recipes, she leaves no stone unturned. Keeping its production quality simple and easy for viewers to understand and reproduce. Well, we’ve tried almost all of his drool-worthy recipes, have you? If you still haven’t watched her delicious cooking videos, you should click here and check them out.

Kabita Singh (Source: Instagram | @kabitaskitchen)

Here’s what Kabita Singh has to say about its content,

Main objective to start Youtube chain was to follow my passion. When I started, I thought about what kind of recipe I should create. When I was in the UK, I had looked at many recipes, in doing so I had identified a niche in the food category on Youtube in which I can post videos. The idea was to make recipe videos that show every minor detail of the kitchen and at the same time can be cooked with the ingredients that are readily available at home / at the grocery store next door. The chain’s motto is that the recipes should be so simple that viewers should believe that “anyone can cook”.

Kabita Singh (Source: Instagram | @kabitaskitchen)

In view of this, the quality and setup of the production is intentionally kept at a level accessible to viewers. When I started this channel, my main goal was to create recipes for audiences who don’t know much about cooking (youth hostels, young professionals, honeymooners, people who stay away from their country of origin. ). As I progressed, the content evolved taking into account trends and viewer demand, now the channel has recipes for everyone (people of all ages and all levels of culinary expertise). Also, to keep up with the times, I improved the quality of my production. I mainly focus on Indian cuisine, I also do some Indian recipes which are the adoption of international cuisines. I also create videos on Youtube short films primarily to showcase cooking and cooking tips and sometimes a shorter version of visually appealing recipes.

We love how Kabita decided to follow his passion and become one of the leading recipe channels in India. We can’t wait for it to reach new heights and achieve many more milestones along the way. By the way, we hope everyone takes all precautions when going out.

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